![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/7b47a7fc-7707-48f3-b833-8364ab883de3_rw_3840.jpg?h=95e9ffb573c2aa82da80be5f90f31f9d)
Blonkers
Branding and toy packaging designed at Mattel for Blonkers, a new line of toy glasses that blink open and closed when the user talks or moves their mouth. Designed for kids and adults, the branding of this product is bright, playful, and modern to appeal to all ages and stand out on shelves. Blonkers are currently for sale at Walmart, Mattel, and Amazon.
Product Design: Paul Locasto
Copywriting: Danielle Dweck
Photography: Brian Wilder
Structure Design: Cole Fenton
Graphic Design: Jane Gardner
Logo Design:
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/1ea3efec-e707-4315-935a-f8bad49515b1_rw_1920.png?h=eed8549da45913daa285a2b405a9105e)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/48f14d54-c82e-4704-a6d2-73a269337654_rw_1920.gif?h=fa4f5ac7682c549776fadbed9e2e0e90)
Patterns:
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/b48fc443-f229-4f4c-8218-3420def9f063_rw_1920.png?h=abeca81ba45b4bef154a958689e3f14d)
Callouts + Photography:
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/b9a51f1e-1e91-4cb0-965f-07767402f819_rw_1920.jpg?h=5daa0edc37baacb69f87ce3d2452610f)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/67ec6beb-cebe-4ea5-a700-5774880769a7_rw_1920.jpg?h=06238ccb66c7585f11d4e09b28958e39)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/e06635d7-6a6e-4de7-ade0-23caa13aac77_rw_1920.jpg?h=669a1615a94eaf968144e8f51b22c2a6)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/9cba58ea-9484-4311-94de-38132204cf17_rw_3840.png?h=135be94244193f71fee50f261acd2927)
Closed Box:
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/40b2fc7e-2303-4baa-af34-12e44f6494bc_rw_1920.jpg?h=f7fd0d932d8b160da9dbe089cf56e37b)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/5c2a0a13-3ca0-41da-9c56-0cbb9efca8dd_rw_1920.jpg?h=7acc63fa7a1d90bc218ad2bcb4fabcdb)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/ad48e1de-e247-4a30-8250-39edb2f549a2_rw_1920.jpg?h=b7d32bf4ba590a716a81ac49dc504d78)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/22cf74e7-07ce-45ff-9e65-adf5ffd2bf7a_rw_3840.jpg?h=1f5a830cc38ec33db763e7fdedc5b3ad)
Tray & Hangtags:
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/1ab30c7b-d9a4-4ef6-9e64-78da6b67914b_rw_1920.jpg?h=5b0e580fb293d23b95a0f14e7e50e848)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/00097789-766e-43ee-ba4a-8c6f10de845b_rw_1920.jpg?h=38da77463d88bf63ae4f5e6e468e7ade)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/e2424540-8ffb-4413-981e-16eebaaa077a_rw_1920.jpg?h=8c8b4c6b8330ca44a57f6f93073de095)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/db7c2f22-e89c-42a4-b822-909756f20a4a_rw_1920.jpg?h=6038a1c1e83861eb99b483e6df9cb10b)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/4747ea2d-d5e7-4604-be28-a32c944f2926_rw_3840.jpg?h=81c17e24006850ac8bb1d6c2b777740b)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/725aa427-1a50-48ed-9165-9c0ab047a85a_rw_3840.jpg?h=1be8bd20e31401e3d9d058a339d08852)
Single Pack Polybags:
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/9270cb58-0eee-4a21-a485-6f3105d570a4_rw_1920.jpg?h=02e381e4c28741eb4b5167063fc0a3bb)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/9512985c-ee2e-48cc-8f36-6b25f92628a7_rw_1920.jpg?h=7d6694bfa348cf3d083c353b457328f7)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/a27ea75b-e083-4ecd-9045-077a8e4ded23_rw_1920.jpg?h=c094e8220a92fd85934658b8bdf9a463)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/466383e7-01de-4bdb-a933-bfa5881b3240_rw_1920.png?h=5e1067ea46ea33100a286622dd311b70)
Product Displays:
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/1c2b0cc4-9fb4-473b-a7aa-5847154a27ab_rw_3840.jpg?h=f7434150c42208dcd4b92f53b169e7a6)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/680614b0-ecd1-401f-8f5c-0c01b008818f_rw_1920.jpg?h=51f911c059c4b82bfdbe7c9c6e886ebc)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/887ddfe1-f2d1-4324-b49d-31e25f9cd47d_rw_3840.jpg?h=4293ea979e53f49b699c819cc93ef22d)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/a049a2dc-1d00-4e9c-998e-1bf01f0dfa80_rw_1920.jpg?h=3858723e597750364aa350ad5605dd24)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/a06eda87-6901-484d-adbd-bff294455ed4_rw_1920.jpg?h=26edd387b07858aba465099878e9a8a1)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/0086aa44-890f-44df-b2c4-7043e49661eb_rw_1920.jpg?h=7fa3ea0c371f057f6a8047312d333bd5)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/f980a77b-db08-4d61-824b-47bb817ffb95_rw_1920.jpg?h=96252b7d9a75ade0fd5e1945d87fe583)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/d2cbdee3-b61d-4272-be17-56758833d969_rw_1920.jpg?h=ff71a5a93604a96ede31fa21e5e18be7)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/dc61f36d-ab04-4893-8af3-24d479687d61_rw_3840.png?h=23c2df4f0bbf1ae061121c1e3ff66ca6)
![](https://cdn.myportfolio.com/023296ef-5400-4132-afb3-9ad35a08167b/9b0986e2-d5d8-42de-b1a1-33f703aa1d9b_rw_1920.gif?h=be86024183b34f3f658809ff00181643)